Brand Identity, Copywriting, Social Media Management, Website Reskin, Art direction, Press Release
Coside worked closely with Lily to strengthen her market presence by developing a new brand identity which embodies her brand positioning and style.
We developed a master logo, flipping and reflecting Lily Duffy’s ‘L’ and ‘D’ inspired by her singular perspective. Coside worked to elevate the brand across print and digital platforms with a restrained, chic approach to the layout, typography and palette – complementing Lily’s signature use of bold textures and acid colours.
Coside creates monthly content plans, artwork and copywriting with the day-to-day management of Lily's social media channels.
"Sam at Coside and I have been working together on my branding, website and social media since shortly after Coside's own launch. To me, it's not just about the creative services offered and having someone who can flawlessly bring my vision to life, but it's also about the confidence and the effortless synergy with someone who genuinely cares and consistently considers the broader perspective of my brand and image."
